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	<title>Comments on: How to Get Good Publicity</title>
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	<description>For people who want to get more people cycling</description>
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		<title>By: Going Around the World in 2 Weeks and Saving 5000 Litres of Petrol : Silicon Welly</title>
		<link>http://getmorepeoplecycling.com/2008/07/29/how-to-get-good-publicity/#comment-216</link>
		<dc:creator>Going Around the World in 2 Weeks and Saving 5000 Litres of Petrol : Silicon Welly</dc:creator>
		<pubDate>Tue, 29 Jul 2008 02:02:05 +0000</pubDate>
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		<description>[...] I don&#8217;t really get off on technology or the web, I came into this space for one over arching reason - to make it easier to do more real things in the world. This Swindon Workplace Challenge and the growing cycling community we&#8217;re building uses the web to help get people actually getting on a bike and riding to work, something that we need more of. Here some media coverage of the event: Mid Challenge, Radio Review - 3 days to go, Radio Interview with Tom, the challenge completes, Read Toms post on how to get good publicity. [...]</description>
		<content:encoded><![CDATA[<p>[...] I don&#8217;t really get off on technology or the web, I came into this space for one over arching reason &#8211; to make it easier to do more real things in the world. This Swindon Workplace Challenge and the growing cycling community we&#8217;re building uses the web to help get people actually getting on a bike and riding to work, something that we need more of. Here some media coverage of the event: Mid Challenge, Radio Review &#8211; 3 days to go, Radio Interview with Tom, the challenge completes, Read Toms post on how to get good publicity. [...]</p>
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